A Strategy Based on Relationships

I help organizations protect and enhance their reputation while developing stronger relationships with business and community leaders, elected officials and the media, to enhance their business objectives.

High Stakes

Legal Advantage

Moving Issues Forward

Independence & Flexibility

I formed North Coast Strategies, a high-stakes public strategy (public relations + affairs) firm, by combining my experience in law, strategic communications and public policy. I help people and companies protect their reputation or gain a competitive advantage.

As an attorney with a practice centered-around strategic communications, crisis management and public affairs, I help clients understand how their legal problems can become PR problems and what they can do to minimize risk and protect their reputation.

As a trained facilitator, I also work with government, business and community leaders to resolve public policy disputes. I create a facilitative process to take the politics out of policy by bringing multiple stakeholders together and moving issues forward.

Although I work independently, at times I have a network of other consultants that allows me to offer an extended variety of marketing services on an as needed basis. Because of my virtual structure and low overhead,  I am able to focus on specific projects and work very closely with my clients.

More About Daniel

I have served as the spokesperson for the City of Detroit, Mackinac Island, Mich., Detroit Bulk Storage and The Ann Arbor Art Fair.  I also represented a number of local and national companies as their lobbyist or public relations counsel.

In 2008, I was appointed by Detroit’s 61st Mayor, Kenneth V. Cockrel Jr., as the Communications Director and Press Secretary for the City of Detroit. As Detroit’s Chief Communications Officer, I was responsible for managing the city's response to the financial crisis of 2008 and the federal government's bailout of America's auto industry, while working to rebuild a city's image following the resignation and incarceration of the previous mayor. I serve on the boards of the MS Society and Michigan Political Leadership Program and currently chairs the Executive Leadership Committee for the Michigan Society of Association Executives (MSAE).

Married and a father of three, I also serve as a mediator, focusing on public policy disputes and was named as a Top Lawyer in Detroit (2013) for Government Relations by dbusiness Magazine. I enjoy spending time with my family and competing in triathlons and 10K races.


Daniel is available to speak at conferences and other events on issues related to crises communications, risk management, public affairs and strategic communications.  Daniel was recently featured as a speaker at:

Public Relations Society of America International Conference, "Lessons from Flint: Crisis Management For Public Officials," October, 2016

Michigan Food and Agriculture Protection & Defense Working Group, Michigan Department of Agriculture, "Risk Communications During Food Emergency Events, October, 2016

Trusted By

I wanted to thank you for taking the time to meet with Rodney and I. I’ve used the key message development form twice in the last two days, and have found it extremely helpful. I just finished an interview with Al Jazeera America about the use of subminimum wages, and had I not taken the time to develop the key messages I would have fumbled the interview. She asked some tough questions, and I was prepared!
— Sara Grivetti, CEO, Disability Network of Michigan
Dan, The article is beautiful. On behalf of the rest of northeast Ohio, thank you all for all your hard work. How incredible is it to see this move forward. I am in awe.
— Mayor Chris Conley, Grand River, Ohio
Again thanks for all your help with our reporters at The News. It is indeed a breathe of fresh air after all the past turmoil and your professionalism is very much appreciated.
— Bill McMillan, Assistant Managing Editor Metro/Sports (Ret.), The Detroit News