If you are not defining the perception you want everyone to have, then everyone defines you based on their own perceptions.  And even if those perceptions are wrong, then they are still right as far as the audience is concerned.

FEAR is that feeling each of us experiences just before we take the podium or stand in front of a camera. We all experience it and we all make mistakes. The most important thing to remember is just be yourself – Act or put on a performance and your audience will see right through you. Also REMEMBER, don’t say anything you would not want your spouse, parents or children to read about the next day or in today’s world, the next moment.

TED Talks, YouTube videos, and even new platforms like Periscope and Snapchat are all changing the way we transmit and receive messages. Powerful communication is no longer the formalized ritual it used to be, with a speaker addressing an audience for an extended period of time with prepared remarks.

Instead, we're embracing a more casual, direct, interactive form of public speaking. And the most effective communicators will be those who can embrace these methods strategically—bridging tried and true techniques with some new rules of the game. Yet, for companies in regulated industries, a greater sensitivity as to what can be communicated and how is vital to any communications strategy.

Speaker + media training teaches you how to become an effective communicator and helps you overcome your fears and anxieties. 

You don’t have to be perfect.  In fact, it is better not to be perfect. You do not want to be too polished or over-rehearsed.

SPOLER-ALERT |So let’s start here at the beginning by telling you the end and what to always remember in speaking to others during a presentation or before the media:

Be Yourself | Be Brief | Be Upfront | Be Focused

We mince words, loose our train of thought and sometimes say the wrong thing. (Video)